The Center for the Prevention of Child Maltreatment has developed a media guide that includes basic information about CPCM and its programs.

“Know, respond, prevent are the three pillars of the CPCM purpose to prevent and eliminate child sexual abuse and all forms of maltreatment,” Director Carrie Sanderson said. “By developing and distributing this guide we hope to make it easier for state media professionals to tell the story of abuse and neglect victims in the state as well as identifying pathways to healing and hope.”

The guide includes prevention language about reporting abuse and neglect CPCM hopes media professionals will include in news reports on child abuse and neglect. This could give people who see instances of harm the permission to report those situations to social services or law enforcement. This is the suggested language:

If you are concerned about a child’s safety, please call 1-877-244-0864. A Department of Social Services Intake specialist will be available from 8 a.m. to 5 p.m. Monday through Friday. If reporting before 8 a.m. or after 5 p.m., on the weekends or during a holiday, please call local law enforcement. Anyone in South Dakota can report suspected child abuse & neglect. Always call 911 if a child is in immediate danger.

“Reporting abuse is one way to prevent it from continuing,” Sanderson said. “This puts in motion our multidisciplinary teams in this state as well as child advocacy professionals who can help bring services and needed resources to those children and their families.”

For further questions on the guide, or general questions on abuse and neglect, please contact CPCM at [email protected] or 605-357-1392.

Media Resource Guide